Popular Agent Designations…What Do They Mean?

Popular Real Estate Agent Designations

Real estate designations are credentials for REALTORS®. Real estate designations acknowledge experience and expertise in various real estate sectors. 


A licensed real estate broker generally has more training and subject-matter education than an agent, but not always. A real estate broker can work independently or hire real estate salespersons to work under them. 

Accredited Buyers Representative / ABR®

An accredited buyers representative designation is for real estate buyer agents who focus on working directly with buyer-clients at every stage of the home buying process. 

Accredited Land Consultant / ALC 

Accredited land consultants are the most trusted, knowledgeable, experienced, and highest producing experts in all segments of land. Check out our blog on the ALC designation here.

Certified Commercial Investment Member / CCIM 

The Certified Commercial Investment Member (CCIM) designation is commercial real estate’s global standard for professional achievement, earned through an extensive curriculum.


e-PRO® certification program helps REALTORS® master the advanced digital marketing techniques of today. With the e-PRO® certification, REALTORS® increase their ability to reach customers, expand their capabilities, and build trust by safeguarding client information.

Graduate, REALTOR® Institute / GRI

Agents with the GRI designation have in-depth training in legal and regulatory issues, technology, professional standards, and the sales process. Earning the designation is a way to stand out to prospective buyers and sellers as a professional with expertise in these areas.

In Conclusion… 

Real estate designations give you an easy way as a seller or buyer to identify agents with niche business expertise in an area that’s valuable to you and can serve your needs more effectively. These designations can also signify a certain level of professionalism, experience, and an agent’s network connections.

Ultimately, field experience and performance history counts for more than an agent’s special certifications. Visit bhhsmt.com/agents to find an agent in your area. 

**Information derived from the National Association of Realtors (NAR)**